10 Blogging Tools You Should Know

If you’re starting a blog or seeking to grow your existing one, blogging tools are key to your productivity. In this article, I’ve listed essential apps and sites for effective blogging.

Idea Generation

10 Blogging Tools You Should Know

If you’re just getting your feet wet, you should consider creating a blog post about something interesting for you. Start with choosing a niche, using an app like Milanote to brainstorm your ideas and create your first post. It doesn’t have to be overly involved or exciting, just informative and helpful. Then you can use apps to generate ideas and find the topics you haven’t covered yet.


The first tool every blogger should know is Buzzsumo. It practically can do the canvassing job for you. Buzzsumo offers unique insights and statistics, which are particularly useful when compared to other data sources. All you need to do is insert a keyword, and the platform will find every popular article featuring this word with all the stats – the level of engagement across the social media, the number of shares, and the evergreen score.

Social Animal

Social Animal, or as they call themselves, the swiss knife of content marketing, has everything you need for content research and curation, influencer search, and competitor monitoring. You can use it to find insights for your future posts, see how they perform, and compare them to other similar posts on the web. Social Animal gives you full analysis for any given keyword and provides you with the blog post’s statistics for the last 24 hours.


The analytics will allow you to discover which keywords your readers are using to find you. By using that information, you can tailor your own blog posts to fit your audience more effectively.


One of the most popular tools for retrieving keywords is Ahrefs. But it’s more than that. It serves as a complete toolkit for optimising your blog and making it appear higher in search results. You can audit your blog to find issues that prevent it from bringing you the most traffic, see the keywords you’ve missed, and analyse your competition. Ahrefs gives you an all-around overview of your site’s performance and potential.


Judging by its motto, Yoast makes SEO accessible to everyone. It’s a WordPress plugin, so if you have a blog on that platform, you can make the most of Yoast’s tools – get more visitors from search engines and social media and increase the engagement of your audience. The plugin has a walk-through guide and many educational materials about its features on the official site.

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Spell Checking

When you have your idea and keywords ready, you can get to actually writing the blog post. Whether you’re a seasoned writer or a beginner, you absolutely need to proofread your texts. That doesn’t mean you are to have your texts checked by a professional editor. You can do this yourself with the help of blog writing software.


Grammarly is an AI-based tool that detects spelling, punctuation, and grammatical mistakes. It can also correct your style, remove wordiness, and suggest changes in word choice. The software keeps a dictionary, and you can add words that Grammarly doesn’t recognise – for instance, proper names. You can also flag incorrect suggestions and let the AI learn them. No software can fully replace human proofreading, but Grammarly is a close second. It adapts to different writing goals: audience, formality, domain, tone, and intent.


Another spelling checker worth mentioning is Readable. It supports US, UK, Canadian, Australian, New Zealand, and Irish varieties of English. Its toolkit will help you find the right words for your audience, as well as score your text. Readable analyses your writing style, word difficulty, page sentiment, keyword density, and a lot of other parameters. It will help you hone your writing skills and create blog posts that will engage your readers the most.

10 Blogging Tools You Should Know

Illustrations & Video Content

Visuals will make your posts look more attractive, plus they increase their readability. Web texts differ from printed ones, and people read them differently. That’s why it’s important to separate text blocks with images and videos that illustrate your point or add extra useful information.


The easiest way to find illustrations for your blog is to explore stock photography sites like Pixabay. Such images are royalty-free, meaning you can use them for commercial and non-commercial purposes without having to pay or give credit to the photo’s author. Find images that fit your topics and style – real-life photography, illustrations, or vectors.


Canva is a good way to create your own illustrations from scratch. There are thousands of ready-made designs and templates that you can customize to fit your blog. You can save presets and use the same colour schemes for all of your posts to make your blog look cohesive. However, if your blog implies using your own pictures (travelling, cooking, fashion, etc.), you should consider processing your footage with photo-editing software.


Quickly and seemlessly create eye-catching videos online FOR FREE with InVideo video editor. They have a wealth of media, music and templates which you can use to help make your videos stand out as dynamic and visually appealing to your audience.


Fastreel video maker will help you create short clips for blog posts. You can either pick an existing template (book trailer, cooking or training video, etc.) or edit videos manually. You can put together a slideshow or a movie, change its speed, overlay effects, add music, and more. It’s an online video editor, so you don’t need to set up anything on your computer.


Alternatively, you can take advantage of Bannersnack video creator. Here, you can create videos, static and animated banners, and illustrations for your blog. There is an impressive collection of decorative elements, shapes, lines, stickers, and ready-made buttons. You can work with every layer separately, add music, and customise built-in templates.

When you’re ready to get started, you’ll need to decide what topics you want to cover, how you want to approach those topics, and how you want to measure success. With that in mind, you can create the blog of your dreams!


VEED is a simple online video editing platform for creating social media video content. Perfect for anyone looking for simple and fast video editing without the need to install or set up complex software and keep all your content, fonts, logos, and colour palettes in one place so you are always on-brand.

VEED allows you to record, edit, and produce quality, professional videos to promote your brand or business in a matter of minutes. You can record through your webcam & screen, edit your Zoom recordings, add soundwaves to your podcast videos, add company logos/watermarks, and – perhaps most importantly – add subtitles to any video instantly, without the need for manual annotation.


Colorcinch allows you to instantly transform photographs into your own personalised artwork. It is a fun and easy to use photo editor and cartoonizer with loads of great features. Make your images look like sketches, paintings and digital art or simply make your original photo a better version of itself with colours, filters and cropping.

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