Andrex Caring Christmas Hamper Giveaway

Brits will spend £396 million preparing their bathrooms for Christmas

Sales of Andrex® increase by 15% in the lead up as shoppers ‘trade up’ their toilet tissue

WP_20141214_025Christmas is the time of year when houses across the country get a festive makeover, but our focus isn’t entirely on dressing the rooms we use for entertaining.

New research from Andrex® reveals that a quarter (25%) of British households will be purchasing premium toilet tissue in an attempt to upgrade our bathrooms in the lead up to the festive season.

When questioned about Christmas household budgeting, the results revealed the average household spends an extra £15  – a total UK spend of £396 million – on small luxuries such premium toilet tissue, nice hand wash (16%) and scented candles (31%). And half of Brits (46%) admitted that treating ourselves to these small upgrades helps make the festive season more special, with a further third (32%) saying that showing this level of care ensures that family and friends feel at home when visiting.

As the nation’s most loved toilet tissue brand, Andrex® sees sales of its products increase by 15%* in the month before Christmas, as people invest in quality toilet tissue – more than they would at any other time of the year.

Sam Owen, psychologist comments:

“Christmas is the time for treating ourselves and others, so it isn’t surprising that this sense of indulgence extends to the bathroom.

“However, what people might not realise is that when we do show ourselves and, in particular, our bottoms, a bit of TLC by purchasing premium product, we are also improving our wellbeing.

“97% of Brits say that feeling clean is important to them**, and has a positive effect on confidence. So buying quality toilet tissue shouldn’t be seen as a treat once a year, but a long term lifestyle change for the benefit of both our psychological and physical wellbeing.”

Top 10 bathroom purchases we make at Christmas:

  1. Scented candles (32%)
  2. Premium toilet tissue (25%)
  3. Room spray or diffuser (21%)
  4. Luxury hand wash (16%)
  5. Bubble bath (13%)
  6. Hand cream (9%)
  7. New hand towels (8%)
  8. Luxury tissues (7%)
  9. Body lotion (7%)
  10. Moist toilet tissue (4%)

 

Karel van der Mandele, Andrex® UK and Ireland Marketing Director, Intimate Care, comments:

“We see a surge in sales over the Christmas period; people want to buy the best for their families to enjoy and they trust our products to deliver uncompromised care during this special time.

“However, taking care of our families isn’t limited to Christmas, so let this festive season kick off a full year of uncompromised caring.”

Giveaway Time!!!

Andrex would like to give one of my lovely readers a helping hand and provide them with all that they would need to give uncompromising care to their families this festive season.

The Andrex® Caring Christmas Hamper prize will be worth approximately £25 and will include:

  • Scented candle
  • Premium Toilet Tissue
  • Room Spray or diffuser
  • Luxury hand wash
  • Hand cream
  • New hand towel
  • Luxury tissues
  • Moist toilet tissue

This is a quick giveaway so you need to get in fast to ensure your entry is counted!

a Rafflecopter giveaway

45 Comments

  • traceypeach

    December 17, 2014 at 3:04 pm

    Luxury food! xxx

  • Monica Gilbert

    December 17, 2014 at 3:08 pm

    I don’t really buy many luxuries over the Christmas period beyond some food items (like mince pies). I generally like to use the same decorations year after year and haven’t had the opportunity to entertain much over the last few years. That might change soon, though. This year, I did buy a fresh wreath for the door. It’s the first time I’ve done that.

  • Daily Giveaways | giveawaysrus

    December 17, 2014 at 3:10 pm

    […] 20/12 Andrex Caring Christmas Hamper […]

  • kim plant

    December 17, 2014 at 3:27 pm

    pigs in blankets has to be the best x

  • Sarah Pybus

    December 17, 2014 at 3:35 pm

    Extra nice food, Luxury handwash and things like reed diffusers

  • tracyknixon

    December 17, 2014 at 4:17 pm

    Luxury food and wine! I also buy things like Christmas tissues, toilet paper, kitchen roll, napkins etc to impress guests (and they are nice to use too!)

  • olivia280177

    December 17, 2014 at 4:49 pm

    Nice wine and cheeses

  • lapsapchung

    December 17, 2014 at 5:22 pm

    Special cheeses

  • kim neville (@kimneville2)

    December 17, 2014 at 5:26 pm

    Lots of different kinds of chocolates and nibbles

  • ashleigh allan

    December 17, 2014 at 5:52 pm

    champagne!

  • debbie smith

    December 17, 2014 at 6:05 pm

    i buy all the fancy biscuits ou ee at the supermarket as i collect all the tins for my sewing stuff so its a win win xx 🙂 merry xmas

  • melanie stirling

    December 17, 2014 at 6:10 pm

    We have a wider selection of cheese and crackers at christmas.

  • Jayne T

    December 17, 2014 at 6:13 pm

    Christmas candles, Christmas scented air freshener and a tin of chocolates.

  • maxine m partridge

    December 17, 2014 at 6:29 pm

    chocolates

  • Elizabeth (Liz) Briggs

    December 17, 2014 at 7:21 pm

    Luxury Chocolates and Candles x

  • Sarah Taylor

    December 17, 2014 at 7:30 pm

    at xmas, I always buy luxury chocolates for us to share after dinner – either from Hotel Chocolat or Selfridges.

  • Kelly (@Jakeysmummy2006)

    December 17, 2014 at 7:36 pm

    Cheese and crackers and alcohol are my major downfall!

  • emmav6

    December 17, 2014 at 7:51 pm

    party food & a smelly candle 🙂

  • Isabel O’Brien

    December 17, 2014 at 8:18 pm

    Mostly chocolate but I do like to buy something fancy to drink as well. I don’t really drink the rest of the time so it’s nice to have a southern comfort and lemonade on Christmas Day evening.

  • laura banks

    December 17, 2014 at 8:33 pm

    salmon and lots of chocolates

  • emilyy4444

    December 17, 2014 at 9:41 pm

    salted nuts

  • Jo Hutchinson

    December 17, 2014 at 10:21 pm

    Port and smoked salmon.

  • Anthony Harrington

    December 17, 2014 at 11:13 pm

    chocolate, that’s our main indulgence!

  • Csilla

    December 17, 2014 at 11:20 pm

    Handwash in festive scents such as cinnamon and berries.

  • Robyn Logan Clarke

    December 17, 2014 at 11:48 pm

    Lots of nice chocolates and other snacks we don’t usually have in.

  • gouldie7

    December 17, 2014 at 11:51 pm

    Nothing more than a few extra nibbles, nuts and sweets, and a bottle of champagne of course!

  • Mummy of Two

    December 18, 2014 at 9:05 am

    Definitely luxury foods and chocolates are a must

  • kellyjo walters

    December 18, 2014 at 10:30 am

    only extra food ie chocolates

  • clair downham

    December 18, 2014 at 10:33 am

    lots of chocs and biscuits and nuts and cheeses

  • Natalie Crossan

    December 18, 2014 at 10:51 am

    champers!

  • amyjay92

    December 18, 2014 at 12:26 pm

    Champagne!

  • Cat Culmer

    December 18, 2014 at 11:51 pm

    posh cheeses

  • katie skeoch

    December 19, 2014 at 1:16 am

    Foods, wine & quilted loo roll ????

  • Susan D Law

    December 19, 2014 at 12:18 pm

    lots of chocoolates, nuts and cheeses

  • Kiran Parry

    December 19, 2014 at 12:58 pm

    Special cheeses and wine

  • Emmsie

    December 19, 2014 at 6:56 pm

    Christmas dinner & Gin fizz ^-^

  • Tina Holmes

    December 19, 2014 at 6:58 pm

    Lots of naughty foods

  • Sarah Anguish

    December 20, 2014 at 8:20 am

    I buy luxury food rather than the supermarket’s own brand items and lots of chocolates

  • Elaine Kidd

    December 20, 2014 at 9:31 am

    Some fancy cheese

  • Paula Harvey

    December 20, 2014 at 2:36 pm

    Plenty of naughty food and lots of spirits – we like to try stuff we dont usually have in!

  • Natasha Mairs

    December 20, 2014 at 5:33 pm

    biscuits, chocolate, candles and spirits

  • Louise Perry Fairweather

    December 20, 2014 at 7:35 pm

    A box of celebrations and some Baileys

  • Rebecca Phillips

    December 20, 2014 at 7:50 pm

    food and alcohol!

  • Natalie Crossan

    December 20, 2014 at 10:02 pm

    champagne 🙂 xx

  • Jackie Allum

    December 20, 2014 at 11:15 pm

    Always buy quite a few sweet things for dessert that we don’t have during the year.

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