World Breastfeeding Week – tommee tippee® launches the NEW closer to nature® electric breast pump
With World Breastfeeding Week taking place this week (1st-7th August), tommee tippee®, the number-one brand of baby feeding accessories in the UK*, know that for many mums, expressing means baby can still reap the benefits of breast milk even when they’re out and about. Whether it’s shopping for a few hours or going back to work, the new and improved closer to nature® electric breast pump, has been developed with breast feeding experts for efficient expression and maximum comfort.
Intuitively designed for fast, simple and comfortable expressing, the new closer to nature® electric breast pump will help make feeding time that little bit easier. And, as a recent study shows, not only is expressing a great way for mum to have some ‘me time’ but some families see sharing the responsibility of feeding as an opportunity for dad to bond with their baby[1]. So with World Breastfeeding Week taking place this week, there has never been a better time to support your partner.
With the help of some real mums, the new and improved closer to nature® electric breast pump has been redesigned to include a unique, soft silicone cup to mimic a baby’s natural feeding action and provide maximum comfort. It has adjustable settings to provide enhanced efficiency during expressing and a 0% guarantee backflow mechanism, meaning milk flows safely and easily into bottle and storage pots, making it easier for mums to combine breast and bottle feeding.
Mum of two, Gemma Kappel and fan of the new closer to nature® electric breast pump says, “The new breast pump is so easy to use and the silicone cup means it’s more comfortable to express milk than anything else I’ve used before. I was really surprised at how quickly the milk came out and I couldn’t feel the suction – meaning it wasn’t an annoying or painful process”.
Key features and benefits of the new and improved closer to nature® electric breast pump include:
· Simple and intuitive design – making it easy to clean and assemble
· One piece valve – for improved suction
· Adjustable settings – low, medium and high suction levels during expressing, offering maximum efficiency and extra comfort
· Quiet and discreet – offering the freedom to express with confidence
· 0% Bisphenol A – for total reassurance
· Mains or battery operated – for increased convenience
Included free inside the electric breast pump kit is everything mum needs to sterilise, express, store and feed, including 1 x 150ml closer to nature® bottle with slow flow teat, 1 x closer to nature® breast milk storage pot and 6 x closer to nature® disposable breast pads and sterilise box that doubles up as a carry case.
The new and improved closer to nature® electric breast pump is available from August July at Mothercare, Boots and Toys r Us or online at Mothercare.com, Boots.com, ToysRUs.com or tommeetippeee.co.uk for £99.99
